You probably already know that I am a strong fan of social media. I have discussed the power of social media, and potential uses within healthcare and other sectors, here at the blog several times before (see for instance my blog posts from Aug 24 and April 5 this year, and Nov 24 from last year).
I like to draw your attention to two very good stories about the use of social media in healthcare related issues discussed at one of my favorite CSR on-line newsletter csr-i-praktiken.se. The article in the CSR news letter is called ”Social media gives a voice to cancer patients” and presents one US example and one Swedish example. Two strong cases showing the power of social media. Read it and get inspired!
And when you are on-line, take the opportunity to also review two other social media favorite cases of mine:
- Dizza Tobak: Check out any of these uploaded anti-tobacco contributions and get inspired!
I nevertheless feel somewhat sorry… The use of social media in the healthcare sector is still extremely pre-mature and to be honest very rare. We still have so much to learn – and that holds true for both industry, health care providers, patient advocacy groups, our agencies, and many other stakeholders…